Strengthening MSMEs Food Safety: Collaborative PIRT Licensing Socialization in Pulau Besing Village with Puskesmas Merancang Ulu

Abstract

This community service activity (KKN) of Universitas Muhammadiyah Berau
aims to increase the understanding and awareness of Micro, Small, and Medium
Enterprises (MSMEs) in Kampung Pulau Besing regarding the importance of
obtaining the Home Industry Food Permit (PIRT) as a form of legality for
processed food products. Kampung Pulau Besing is one of the tourism-based
villages in Berau with strong potential for developing local products as typical
souvenirs. However, field observations show that most MSMEs have not yet
fulfilled food safety standards and lack knowledge about the PIRT registration
process. This program was implemented through a collaborative approach
between the Community Service Program (KKN) Team of Universitas
Muhammadiyah Berau and Puskesmas Merancang Ulu by conducting food
safety education, explaining PIRT requirements, and introducing safe
production practices. The results indicate that MSMEs gained better awareness
of food safety, production hygiene, and the steps required to obtain PIRT
certification. This activity is expected to motivate MSMEs to improve product
quality, expand marketing opportunities, and enhance competitiveness in
supporting Pulau Besing as a tourism village.